Post by account_disabled on Jan 5, 2024 23:27:48 GMT -4
Awareness/branding from this point of view Influencer Marketing belongs to the field of Communication. The larger and more general the audience what we call MacroInfluencers and Celebrities the more you pay for image association. The more niche the audience is MicroInfluencers Niche Experts Specialists the lower the fees but also the smaller the impact. The 'secret' is to know the target audience very well age gender regions incomes hobbies favorite platforms fashions trends etc.
Ad to find the Influencer who has that audience Email Marketing List hich is why good campaigns with Influencers they are always made by experts in Influencers they are not made by ear. It is natural for any business to follow sales but the moment when the website visitor buys the product is the last in the purchase path/funnel. goes through several moments I heard > I know about > I appreciate > I am convinced > I want to buy.
The first steps are from the Awareness area and are handled by the Communication/PR department/agency the last parts are from the Sales area and are handled by the Sales team or in the case of online stores the website itself. The role of influencers is to draw attention to new products/brands/offers and possibly to add strength to already known products/brands/offers. Cristian ChinaBirta The discussion is long but I will shorten it to make things clear. I would see big and broad benefits Awareness . Through the influencer the brand reaches a large community of people that otherwise would have been very difficult to reach. Referral.
Ad to find the Influencer who has that audience Email Marketing List hich is why good campaigns with Influencers they are always made by experts in Influencers they are not made by ear. It is natural for any business to follow sales but the moment when the website visitor buys the product is the last in the purchase path/funnel. goes through several moments I heard > I know about > I appreciate > I am convinced > I want to buy.
The first steps are from the Awareness area and are handled by the Communication/PR department/agency the last parts are from the Sales area and are handled by the Sales team or in the case of online stores the website itself. The role of influencers is to draw attention to new products/brands/offers and possibly to add strength to already known products/brands/offers. Cristian ChinaBirta The discussion is long but I will shorten it to make things clear. I would see big and broad benefits Awareness . Through the influencer the brand reaches a large community of people that otherwise would have been very difficult to reach. Referral.